
NoodleHub is a membership app for noodle chains with 100+ stores nationwide. It unifies advance mobile ordering, store-wide digital stamps, personalized coupons based on past orders, and per-store chat — cutting wait times while lifting repeat rates.
To resolve “long peak-time waits, paper-stamp management, poster-dependent coupon delivery, and shallow customer understanding,” A noodle-chain operator — built in-house from scratch in 12 months.
A Japanese fast-casual concept centered on soba and udon, operating 100+ stores across station fronts, business districts, and suburbs. Balancing peak-time turnover with customer repeat rate is the key to business growth.
Traditionally, ordering at the register, paper stamp cards, and in-store poster coupons were the norm. Peak-time in-store ordering congestion and a lack of insight into repeat customers' preferences limited the sales opportunity per store.
We built three products in-house — a mobile app (React Native), a head-office CMS (React), and a shared API (TypeScript Node) — with personalized push via Firebase FCM and instant 'usual order' restore powered by Redis.
