From phone- and manual-based booking to a serverless reservation platform that auto-fills open slots

Beauty Connect Co., Ltd. — Search salon rooms and seats by area and menu, then book and pay via Stripe in 30-minute slots on the spot. A reservation and matching platform built in-house from scratch, serverless, to maximize salon utilization.

-70%

Booking handling effort

Phone & manual → automated booking & payment

+30%

Salon utilization rate

Open-slot visibility and matching

+45%

Booking completion rate

Search to payment, end to end

Challenges

Before

Open slots were invisible and booking ran mostly on phone and manual work. Time was drained matching salons to requirements and reconciling reservations against payments, holding back both salon utilization and the customer booking experience.

Fill open salons and seats efficiently

Open slots invisible / ~60% average utilization
Recommend matching salons to customers

Reliant on manual matching by area and menu
Manage reservations and payments in one place

Booking ledger and payments disconnected / dozens of hours a month reconciling
Break free from phone- and manual-based booking management

Several minutes per case on intake and confirmation calls

Solution

After

Give customers the best-matching salons in the fewest steps, give salons a mechanism that auto-fills open slots, and give HQ unified management of reservations and payments — a reservation and matching platform built serverless from scratch to optimize all three experiences at once.

app.salonbridge.example.jp/salon

Salon search → pick an open slot and book & pay on the spot

Tech stack React NestJS MySQL Stripe AWS Lambda

7months

42person-months

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