
ReLuxe handles buyback of watches and luxury goods — Complete it on the phonereuse (buyback) app. It brings in-app appraisal, e-contracts, identity verification, pickup & shipping, and bank payouts together into a single app.
The challenges unique to buyback — the hassle of bringing items to a store, opaque appraisals, and slow payouts —Built in-house from scratch in 9 months — this is the story of launching that new platform.
The client launched a platform to expand their buyback (reuse) business for watches, luxury goods and more — from a store-centric model to one completed entirely on a smartphone. The goal was to let users sell easily from home, with transparent appraisals and fast payouts.
The key to success is “Convincing in-app appraisal × legally compliant identity verification × fast cash-out”. Appraisal, contract, identity verification, shipping and payout had to be designed as one — an experience where people can sell with confidence without going to a store.
More than mere functional requirements, these wereEase of use · appraisal you can trust · legal compliance · speed of cash-out — design challenges tied directly to business growth.
The four design challenges were engineered together as a connected set of features completed entirely in-app (with Amela).

* Each scenario runs on mock data. In your browser, index.html just by opening it (no build required).