The appeal of each region was hard to convey, and meeting gift demand or managing fine-grained requirements like delivery dates and noshi was difficult. Off-the-shelf EC could not fit their own operations.
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Want to convey regional appealProduct background not conveyed
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Want to meet gift demandNoshi & gift settings needed
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Want delivery-date selectionDelivery-date & direct-shipping management
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Want in-house operationOff-the-shelf EC does not fit
Search specialties by region and category and convey their appeal through origin stories. With the features gifting needs — noshi, delivery-date selection — built on an EC-CUBE extension, this EC platform lets the business run products, orders, members, and shipping in-house.