E-commerce (live commerce) Web / Mobile Web
LiveCart — live-streaming × EC marketplace

"Buy while you watch,"In real time

Live-commerce operators — Built from scratch a multi-store marketplace where sellers introduce products via live streaming and viewers buy on the spot. Real-time streaming, chat, flash sales, and revenue sharing unified into a single platform.

Thousands of stores+
Store scale
Multi-store marketplace
Real time
Streaming × chat
Agora + Socket.IO
3 apps
Viewing, selling, operations
Optimized per role
Challenge
Before

Conventional EC is one-directional and struggles to convey a product's appeal; the challenge was how to design the real-time nature, promotion, and operations unique to live selling.

  • Conventional EC struggles to convey a product's appeal
    One-directional: images and text only
  • Can't respond instantly to questions and stock checks during live
    Missed purchase opportunities
  • Sellers manage streaming, orders, and sales separately
    Operations are complex and person-dependent
  • Unstable under traffic spikes during sales
    Streaming and purchasing stop
Solution
After

Live streaming, real-time chat, on-the-spot purchase, flash sales, and revenue sharing unified into one platform. Connects viewers, sellers, and operators in real time.

Viewer ⇄ live-streaming platform ⇄ seller ViewerSee & buy View / buy SellerLive selling Stream / order LiveCartStreaming × EC platform Live streamAgora RTC Real-time chatInstant Q&A / stock Cart & paymentBuy instantly from stream Flash saleCoupon promo Platform: Agora RTC + Socket.IO + Redis + revenue sharing
livecart.example.jp
LIVE 👁 3,240 Live stream video Miki: So cute! What size? Seller: M/L in stock ◎ Limited-edition knit (live price) ¥3,480 Buy now Send a comment…
Live viewing screen — watch the stream, ask questions via chat, and buy on the spot from product cards
TECH React Ant Design Agora NestJS Laravel
12 months
8 -person team
6 Components
Considering adopting it for your company too? info@amela.vn