From relying on official social media, a brand's own fan community.

Company A — Consolidating scattered customer touchpoints into an own-brand community platform. Fans get a vibrant space to connect, brands gain deep customer insight, operators launch with no code — delivering all three experiences at once.

2 weeks

Faster community launch

3 months → 2 weeks

62%

30-day retention

Up from 28% industry average

5,000+

Peak concurrent

Real-time streaming for everyone

Challenge

Before

Customer touchpoints were scattered across official social media, LINE OpenChat and third-party chat tools; brands couldn't tell who their fans were, and fans had no outlet for their enthusiasm and churned — marketing investment kept going unharvested.

Understand customers more deeply than official social media allows

Engagement under 1%
Launch our own community quickly

Previously 3 months / millions of yen
Retain fans through real-time interaction

30-day churn 70%
Convert LINE leads into members without losing them

SNS → Web drop-off 60%

Solution

After

A multi-tenant community platform integrating real-time chat, voice/video calls, gamification and LINE. Fans get a vibrant space to connect, brands gain deep customer insight, operators launch with no code — optimizing all three experiences at once.

fanvillage.example.jp

Fan Village — Real-time interaction screen

Tech stack Next.js NestJS + Kafka PostgreSQL / Redis Agora + Chime AWS (Tokyo)

12months

96person-months

Considering adopting it at your company? → info@amela.vn